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← Back to Help CentreUpdated Jan 2026

Email Setup

Why your emails go to spam (and how to fix it)

Improve deliverability with a few quick checks.

7 min read

Quick answer

Improve deliverability with a few quick checks.

  • Professional email improves trust. Use IMAP to keep messages synced across devices.
  • Deliverability improves when SPF, DKIM, and DMARC records are set correctly.
  • Consistent sending habits help mailbox providers trust your domain.

Key details

Spam filtering is common for new domains. The good news is you can improve trust quickly.

Setting up SPF, DKIM, and DMARC tells email providers your messages are legitimate.

Clean content and consistent sending habits also help.

Step-by-step

  1. Enable SPF and DKIM in your DNS settings.
  2. Avoid spammy phrases like “free” or “urgent” in subject lines.
  3. Send regular, helpful emails instead of large bursts.

Quick checklist

  • Confirm server settings in your dashboard
  • Test sending and receiving
  • Add SPF/DKIM if emails hit spam
  • Save your IMAP and SMTP settings somewhere safe

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